SMOLLAN SOUTH AFRICA

PR Objective

Create awareness of Smollan’s offering while positioning the company executives as leaders in the retail industry

Tactics

• Thought-leadership
• Press release focusing on client work
• Radio and TV interviews
• Securing media contribution slots

Period of engagement

4 Years

SMOLLAN SOUTH AFRICA 1
SMOLLAN SOUTH AFRICA 2
SMOLLAN SOUTH AFRICA 3
SMOLLAN SOUTH AFRICA 4